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ACCELERANT RESEARCH BLOG

2023 Super Bowl Ad Test Results

2/14/2023

 
Last week, we posted our Super Bowl Pregame Survey Results, and this week we're sharing evaluations of the big game's ads.

Using our proprietary online insights community, 
Agora USA, Accelerant Research tested the game's commercials among US Consumers on our normative battery of creative test metrics, and below are some of the results.

For more information, or to submit your own ad(s) for testing, contact us.

For our full list of Super Bowl ad test results, CLICK HERE. Keep checking this link, as we'll be posting new results all week.

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  • About Us
    • Who We Are
    • What We Do >
      • Full-Service Research & Insights
      • Quantitative Research Services >
        • Agora USA Online Panel
      • Qualitative Research Services >
        • Focus Group Facilities
        • Online Qualitative Research
        • BlogNog
      • Online Communities
  • CONFERENCES & WEBINARS
    • ARVIC 2022 - October
    • ARVIC 2022 - April
    • 2021 AR VIRTUAL INSIGHTS CONFERENCES >
      • ARVIC 2021 - February
      • ARVIC 2021 - March
      • ARVIC 2021 - April
      • ARVIC 2021 - May
      • ARVIC 2021 - July
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    • 2020 QUARANTINED VIRTUAL INSIGHTS CONFERENCES >
      • QVIC 2020 - April
      • QVIC 2020 - May
      • QVIC 2020 - August
      • QVIC 2020 - October
  • Blog
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  • JOIN OUR PANEL