The Better Mousetrap for Qualitative Research Recruiting

For decades, the Insights industry has relied on the same model for recruiting participants to 

qualitative research studies…hire the local focus group facility to start making phone calls to their “database” of potential respondents.  While technology has advanced and new/improved methods have emerged for conducting qualitative interviews, observing in realtime from any location, producing high quality audio/video, and analyzing/presenting results, the model for recruiting participants had remained unchanged…until now.

Accelerant Research offers an outstanding approach for recruiting quality participants in a timely and cost-effective fashion; and on a nationwide scale.  We provide a one-stop shop for all study-related recruitment, logistics, and incentive mangement, which allows qualitative research consultants and end-clients to focus their efforts on study design and analysis.

Accelerant has developed a White Glove recruiting method, which embraces technology, speed, and scalability, but delivers well-vetted, verbose, high quality recruits.  Accelerant’s recruiting services inclue:

• Applying the same rigorous quality control to all markets, nationwide
• Synching with agile delivery timelines
• No coaching/coaxing of participants in order to make them qualify…we deliver only genuinely-qualified recruits
• Customizing our approach, depending on methodology and audience…nothing cookie cutter
• Vetting participants to ensure seamless use of whatever new online/mobile research platform you are using

We invite you to contact us for more information about our excellent Qualitative Research Services.  Simply give us a call (704-206-8500) or send us an email (info@accelerantresearch.com).  With our support and guidance in participant recruiting, technology/logistics management, and even moderating/full-service support, Accelerant Research can provide our better mousetrap to your qualitative research agenda.

Good luck and safe travels.

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