The rise of marketing automation and artificial intelligence is changing the way we look at marketing and market research. Accelerant’s quantitative research services in Charlotte use the latest modeling, mapping, and data analysis techniques to give you quantitative research that you can use to create effective marketing strategies.
Quantitative Data Research Trends
In digital marketing, we’re continuing to see the marriage of hard data analysis with behavioral science. In other words, the numbers and the way people act are a focal point of market research—making quantitative as well as qualitative research necessary.
A benefit of the relationship between marketing data and consumer behavior is that consumer behavior is continually shared through avenues such as newsletter subscriptions, email marketing, and other content channels. Accelerant’s quantitative research services adapt the information provided by consumers with our client’s existing marketing research. We then perform an in-depth analysis of the quantitative research to give you actionable insights that you can implement in your marketing communications campaigns.
Agora USA Online Panel
To connect you with the most precise consumer quantitative data from your target market, we’ve created a proprietary online community of consumers from every conceivable age, demographic, location, and cultural background. When conducting research to gain quantitative data and consumer insights, Agora panel members spend 39% more time completing surveys/questionnaires than other sample providers. As a result, Accelerant survey and focus group participants are putting a greater amount of thought and care into their responses providing you with greater insights.
A Dedicated Data Team
When you choose Accelerant’s quantitative research services you’ll gain consumer insights and numerical data that most accurately reflects your target audience. You’ll also receive support from an experienced marketing research team led by a senior member of the firm. This team works with you to determine your research needs, discuss how you want to implement studies and provide trustworthy data analysis in an efficient, cost-effective manner.
Have a question about our process or what types of data modeling our Charlotte quantitative research team uses? Call 704.206.8500 or email firstname.lastname@example.org.