Insights that are more than just data

Accelerant Research’s mission is to help companies grow their brands and strengthen customer ties, faster. With years of experience on both the corporate and supplier sides, we understand what truly matters to clients and the challenge of balancing key supplier dimensions. We’re committed to delivering high quality, speed, and cost-efficiency, ensuring our insights are more than just data—they’re strategic intelligence that guides your next steps.

Our Story

In 2008, amid the Great Recession, entrepreneurs Bill and Paul founded Accelerant Research with a vision to redefine market research through an unwavering commitment to quality and personalized service. Confronted with economic pressures and the limitations of outsourcing, they made a pivotal decision to bring all operations in-house. This allowed them to oversee every aspect of their research with exceptional care. By managing the entire process internally, they not only cut costs but also enhanced their ability to deliver a comprehensive range of services—from industry-specific insights to custom research and advanced online data analysis—with a distinctive personal touch.
The success of Accelerant Research is rooted in their dedicated team, whose passion for excellence ensures that each client receives attentive and tailored service. This commitment has earned the firm a reputation as a trusted partner for businesses of all sizes, from Fortune 500 companies to smaller enterprises. What started as a response to economic challenges has become a hallmark of their success, demonstrating how a boutique firm’s genuine dedication to quality and client care can turn adversity into opportunities for growth.

Our Process

1. Strategic Kick-Off and Alignment

We start with a client-focused kick-off, immersing ourselves in understanding your unique needs and objectives. Through in-depth discussions and a comprehensive review of the Statement of Work (SOW), we develop a research plan tailored specifically to address your challenges and goals. This approach ensures that every aspect of our plan is crafted to drive your brand’s growth and enhance your marketing strategies, with a clear focus on how best to serve you.

2. Expert Execution and Tactical Oversight

Our experienced team brings the plan to life using a blend of established techniques, including detailed interviews, focus groups, and sophisticated statistical analyses. From start to finish, Senior Project Managers meticulously manage every detail, ensuring the project remains on track, adheres to budget constraints, and aligns with your objectives. Our commitment to operational excellence and data security ensures that projects of any size are handled with exceptional efficiency and care.

3. Actionable Insights and Ongoing Support

Upon completing the research, we deliver tailored reports that highlight the "so what" details—explaining why the information is crucial and how it impacts your business decisions. We work closely with you to interpret these insights and integrate them into your strategies, helping you understand their implications and drive meaningful outcomes for your brand.

Meet the Team

Our dedicated professionals are not only highly skilled but also passionate about delivering insights that truly matter. With a focus on your unique needs, we ensure a client-centric approach that drives meaningful results and supports your strategic goals at every stage.

Bill McDowell

President, CEO, Chief Insights Monger

Paul Rubenstein, Ph.D.

Founder, Senior Partner, Consigliere

Christa Reid

Vice President of Operations

Sierra Thomas

Associate Director of Operations

Courtney Thabet

Director of Data Science

Justin Cohen

Project Analyst

Emily Fischer

Project Analyst

Iwan Bondarenko

Vice President, Client Solutions

Jadyn Bishop

Project Analyst

Amber Belvin

Director of Quantitative Research

Myles Lloyd

Project Analyst

Kristal Courter

Vice President, Insights

Laughton Short

Director of Qualitative Research

Sri Ranjani Rangasami

Project Analyst

Owen Cosgrove

Project Analyst

Billie Spevak

Strategic Insights Lead

Zach Morgan

Quantitative Research Specialist

Joann Barnard

Senior Project Analyst

Mary Johnson

Senior Project Analyst

Grayson Simon

Videography & Creative

Blair Fischer

Strategic Insights Consultant

Shivani Desai

Senior Project Manager

Carol Polacek

Strategic Insights Consultant

Lea Moon

Director, Client Solutions

Luc Williams

Strategic Insights Lead

Andy Brown

Director, Client Solutions

Gayle Ireland

Strategic Insights Lead

Barbara Carpenter

Director, Client Solutions

Join a team that values your expertise, fosters growth, and drives impactful results.

###
Stats Description
###
Stats Description
###
Stats Description
###
Stats Description
A large white quotation mark symbolizing a testimonial.
Courtney [Accelerant Senior Project Manager] did an absolutely amazing job.
She talked me off the edge a couple of times and put up with my all to frequent obsessive-compulsive comments and questions. She is a delight to work with.”
Research Director, Full-Service Marketing Agency