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Research Panels

Agora USA. Our proprietary consumer panel.

Most sample is rented. Ours is owned.

Agora USA is Accelerant Research’s proprietary consumer panel, recruited and managed in-house. We engage these respondents continuously, verify who they are, and control quality on every project. The result is real consumer perspective you can trust, delivered at the speed your team needs.

Sample quality has declined across the industry. Generic panels are crowded with professional survey takers, duplicate accounts, and bots. Bad sample produces bad data, and bad data sends strategy in the wrong direction. Agora USA exists to remove that risk.

The difference

Why a proprietary panel beats generic sample

A proprietary panel is one a research firm recruits, owns, and manages directly. A sample provider is a marketplace that resells respondents to anyone who pays. The difference shows up in your data.

Recruited and managed in-house

We build Agora USA ourselves. We know who is in it and how they got there.

Continuously engaged

These are real people we maintain an ongoing relationship with, not anonymous click-for-cash accounts.

Quality-controlled on every project

We screen, verify, and monitor responses so the data you receive holds up.

Fraud prevention built in

Bots, duplicate accounts, and professional survey takers are the main reasons modern sample fails. We work to keep them out.

When the sample is clean, every number downstream is more reliable.

What you can do with Agora USA

Agora USA powers both qualitative and quantitative work.

Qualitative recruiting

We recruit qualified, engaged participants for interviews, focus groups, and other moderated sessions.

Quantitative fielding

We field surveys to a clean, verified sample and return data you can act on.

Common use cases include concept and message testing, brand tracking, customer and product feedback, advertising evaluation, and foundational consumer research. If you have a custom audience requirement, tell us who you need to reach.

Sample quality our clients notice

“Sampling has deteriorated over the years and working with you all was near enlightening with the sample quality.”
CEO, top shopper-insights and consulting firm
FAQ

Frequently asked questions

What is a proprietary panel versus a sample provider?

A proprietary panel is recruited, owned, and managed by a single research firm. Agora USA is ours. A sample provider is a marketplace that resells respondents to many buyers at once. Because we own and manage Agora USA directly, we control who is in it and the quality of every response, which a reseller cannot.

How do you ensure panel data quality?

We recruit respondents in-house, verify identity, and keep the panel continuously engaged. We screen and monitor responses on every project and work to keep bots, duplicate accounts, and professional survey takers out.

What does the panel cover?

Agora USA is a U.S. consumer panel built for both qualitative recruiting and quantitative fielding.

How fast can you field a study on the Agora USA panel?

It depends on the design. Unmoderated studies typically run about a week, hybrid studies about one to two weeks, and moderated or strategic studies about two to four weeks.

Do you work with mid-market companies or only large brands?

Both. Insights leads, brand and marketing managers, and product teams at major brands and mid-market companies use Agora USA.

Who is Accelerant Research?

Accelerant Research is a market research and insights firm founded in 2008, based in Matthews, North Carolina. Agora USA is our proprietary consumer panel.

Get clean sample on your next study

Tell us who you need to reach and how fast. We will scope the right approach on Agora USA.

Work With Us