Market research insights & perspectives
How Accelerant thinks about research, in our own published work. Methodology, sample quality, and getting to a rigorous answer on a real timeline.

2026 New Year's Resolutions Survey Results
Happy New Year! Using its proprietary Agora USA consumer insights community, Accelerant Research polled over 500 Americans about their 2026 New Year's resolutions. Check out our findings below!

2025 Black Friday Survey Results
Happy Black Friday! Using its proprietary Agora USA consumer insights community, Accelerant Research polled Americans about their Black Friday plans and preferences. Check out our findings below!

2025 Thanksgiving Plate Survey Results
Happy Thanksgiving! Using its proprietary Agora USA consumer insights community, Accelerant Research polled over 250 Americans about their ideal Thanksgiving plate. Check out our findings below!

2025 Halloween Survey Results
Happy Halloween! Using its proprietary Agora USA consumer insights community, Accelerant Research polled over 500 Americans about their Halloween plans and preferences. Check out our findings below!

Holiday Shopping 2025: What Market Research Reveals about a Season in Transition
The 2025 holiday shopping season is shaping up to be one of the most complex in recent memory, characterized by economic uncertainty, generational divides, and the rapid integration of technology across physical and digital channels.

2025 Fourth of July Survey Results
Happy Fourth of July! Using its proprietary Agora USA consumer insights community, Accelerant Research polled over 500 Americans about their Fourth of July plans. Check out our findings below!

Tracking Survey Studies: A Deep Dive into Continuous Market Research
Tracking survey studies are a cornerstone of modern market research, providing a continuous stream of data to monitor trends, measure performance, and understand evolving consumer behavior. They offer a powerful way for businesses to stay informed, adapt to change, and make data-driven decisions.

2025 Mother's Day Survey Results
Using its proprietary Agora USA consumer insights community, Accelerant Research polled 500 Americans about their Mother's Day plans. Check out our findings below!

Super Bowl 2025 Postgame Survey Results
Using its proprietary Agora USA consumer insight community, Accelerant Research polled Americans about their favorite parts of the recent big game.

Super Bowl 2025 Pregame Survey Results
Using its proprietary Agora USA consumer insight community, Accelerant Research polled Americans about their plans for the big game.

2025 New Year's Resolution Survey Results
Using its proprietary Agora USA consumer insights panel, Accelerant Research polled 942 Americans about their New Year's resolutions for the coming year.

2024 Holiday Movie NPS Survey Results
Using its proprietary Agora USA consumer insights community, Accelerant Research polled 500 Americans about their likelihood of recommending 12 holiday movie favorites using a Net Promoter Score.